DIGITAL PERSONAL CONNECTED HEALTH
Las Vegas, NV - March 5, 2018
Reena leads Ipsos healthcare’s digital research strategy focusing in particular on mobile and big data. She ensures that Ipsos develops and employs powerful capabilities in evolving digital techniques. Whether this is actively engaging with respondents via mobile, online or, increasingly, through passive measurement and ‘big data’ analytics.
Reena is an experienced researcher who has a long legacy of meeting client needs across therapy area(s) and is a thought leader in emerging connected health developments. She sits on the board for Personal Connected Health Alliance and recently directed Digital Doctor 2017.
Reena joined Ipsos Healthcare in 2011 and has a Bsc (Hon) in Psychology from University of Kent.